Benjamin Moore Americana (770) is a very dark blue with a cool blue-green undertone and an LRV of 15. For trim, try Sweet Bluette (813).
Room Preview
This photo shows walls only. Photos show the color in a real room's light; your own light will change it.
Suggested trim and ceiling are Benjamin Moore whites that share this color's undertone.
Color Details
| Family | Blue |
| LRV | 14.9 (dark; 0 = black, 100 = pure white) |
| HEX | #007594 |
| RGB | 0, 117, 148 |
| HSL | 193°, 100%, 29% |
About Americana
Americana (770) is a very dark, medium-strength blue from Benjamin Moore that leans green. With an LRV of 15, Americana absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
North-facing light makes Americana read cooler and slightly darker, while warm south-facing light softens it. It's a good fit for accent walls, front doors, cabinetry and powder rooms. Next to Avalon Teal (CSP-645), it's cooler and more colorful.
How Americana changes with the light
Americana has a cool undertone. North light will push it cooler and grayer, while south and west light warm it up. If your room faces north, look at it next to a warm white trim.
North-facing rooms
Americana has a cool undertone that north light will push cooler and grayer; warm white trim helps balance it.
East-facing rooms
Americana will look warmer and brighter in the morning and cooler and grayer by afternoon; check a sample at both times.
South-facing rooms
Bright south light shows Americana close to its true color, slightly lighter and warmer.
West-facing rooms
Americana looks cool in the morning and warms up in the golden late-afternoon light.
See Americana in real homes
Photos people have shared of Americana in their own rooms. Opens Instagram or Pinterest in a new tab.
Americana equivalents in other brands
The closest color from each brand. ΔE (“delta E”) scores how different two colors look: under 2.5 is very hard to tell apart on a wall, over 5 is clearly different.
Sherwin-Williams
Closest available · ΔE 10.4
Also close: Smoky Blue (ΔE 10.9)
Compare side by side →Farrow & Ball
Closest available · ΔE 9.7
Also close: Vardo (ΔE 10.8)
Compare side by side →Behr
Closest available · ΔE 10.4
Also close: Blueprint (ΔE 10.5)
Compare side by side →Similar Benjamin Moore colors
Americana questions
What undertone does Americana have?
Americana has a cool blue-green undertone, so it reads as a cool color. North-facing light makes Americana read cooler and slightly darker, while warm south-facing light softens it.
Is Americana a light or dark color?
Americana has a light reflectance value (LRV) of 14.9 on a scale where 0 is black and 100 is pure white, which makes it a very dark color. With an LRV of 15, Americana absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
What is the closest match to Americana in other paint brands?
Sherwin-Williams: Oceanside SW 6496 (closest available, ΔE 10.4); Farrow & Ball: Sloe Blue No.87 (closest available, ΔE 9.7); Behr: Sophisticated Teal HDC-CL-22 (closest available, ΔE 10.4). Matches are calculated with the CIEDE2000 color difference formula; always check a physical sample before buying.
What trim and ceiling color goes with Americana?
Try Sweet Bluette (813) on trim and Lily White (2128-70) on the ceiling. Both are Benjamin Moore whites that share Americana's undertone.
Where does Americana work best?
Americana works well in accent walls, front doors, cabinetry and powder rooms. With an LRV of 15, Americana absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
Planning more than one room?
Build a whole-house palette and share it with your contractor. Free.

