Benjamin Moore Charmed Violet (1398) is a deep purple with a cool blue undertone and an LRV of 23. For trim, try Misty Lilac (2071-70).
Room Preview
This photo shows walls only. Photos show the color in a real room's light; your own light will change it.
Suggested trim and ceiling are Benjamin Moore whites that share this color's undertone.
Color Details
| Family | Purple |
| LRV | 23.0 (dark; 0 = black, 100 = pure white) |
| HEX | #9379B0 |
| RGB | 147, 121, 176 |
| HSL | 268°, 26%, 58% |
About Charmed Violet
Charmed Violet (1398) is a deep, medium-strength purple from Benjamin Moore that leans blue. With an LRV of 23, Charmed Violet absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
North-facing light makes Charmed Violet read cooler and slightly darker, while warm south-facing light softens it. It's a good fit for dining rooms, accent walls, front doors and libraries. Next to Crocus Petal Purple (2071-40), it's darker.
How Charmed Violet changes with the light
Charmed Violet has a cool undertone. North light will push it cooler and grayer, while south and west light warm it up. If your room faces north, look at it next to a warm white trim.
North-facing rooms
Charmed Violet has a cool undertone that north light will push cooler and grayer; warm white trim helps balance it.
East-facing rooms
Charmed Violet will look warmer and brighter in the morning and cooler and grayer by afternoon; check a sample at both times.
South-facing rooms
Bright south light shows Charmed Violet close to its true color, slightly lighter and warmer.
West-facing rooms
Charmed Violet looks cool in the morning and warms up in the golden late-afternoon light.
See Charmed Violet in real homes
Photos people have shared of Charmed Violet in their own rooms. Opens Instagram or Pinterest in a new tab.
Charmed Violet equivalents in other brands
The closest color from each brand. ΔE (“delta E”) scores how different two colors look: under 2.5 is very hard to tell apart on a wall, over 5 is clearly different.
Sherwin-Williams
Closest available · ΔE 15.8
Also close: Storm Cloud (ΔE 16.5)
Compare side by side →Farrow & Ball
Closest available · ΔE 14.7
Also close: Brassica (ΔE 15.1)
Compare side by side →Behr
Closest available · ΔE 16.8
Also close: Adirondack Blue (ΔE 17.3)
Compare side by side →Similar Benjamin Moore colors
Charmed Violet questions
What undertone does Charmed Violet have?
Charmed Violet has a cool blue undertone, so it reads as a cool color. North-facing light makes Charmed Violet read cooler and slightly darker, while warm south-facing light softens it.
Is Charmed Violet a light or dark color?
Charmed Violet has a light reflectance value (LRV) of 23.0 on a scale where 0 is black and 100 is pure white, which makes it a deep color. With an LRV of 23, Charmed Violet absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
What is the closest match to Charmed Violet in other paint brands?
Sherwin-Williams: Ash Violet SW 6549 (closest available, ΔE 15.8); Farrow & Ball: Pitch Blue No.220 (closest available, ΔE 14.7); Behr: Jean Jacket Blue S510-4 (closest available, ΔE 16.8). Matches are calculated with the CIEDE2000 color difference formula; always check a physical sample before buying.
What trim and ceiling color goes with Charmed Violet?
Try Misty Lilac (2071-70) on trim and Polar White (2069-70) on the ceiling. Both are Benjamin Moore whites that share Charmed Violet's undertone.
Where does Charmed Violet work best?
Charmed Violet works well in dining rooms, accent walls, front doors and libraries. With an LRV of 23, Charmed Violet absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
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