ColorplanBenjamin Moore Once Upon a Time (574) is a deep green with a green undertone and an LRV of 21. For trim, try Sweet Honeydew Melon (2033-70).
Room Preview
This photo shows walls only. Photos show the color in a real room's light; your own light will change it.
Suggested trim and ceiling are Benjamin Moore whites that share this color's undertone.
Color Details
| Family | Green |
| LRV | 20.7 (dark; 0 = black, 100 = pure white) |
| HEX | #288F50 |
| RGB | 40, 143, 80 |
| HSL | 143°, 56%, 36% |
About Once Upon a Time
Once Upon a Time (574) is a deep, bold green from Benjamin Moore. With an LRV of 21, Once Upon a Time absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
North-facing light makes Once Upon a Time read cooler and slightly darker, while warm south-facing light softens it. It's a good fit for bedrooms, offices, kitchen islands and cabinets and accent walls. Next to Grassy Fields (2034-30), it's cooler and more colorful.
How Once Upon a Time changes with the light
Once Upon a Time has a fairly balanced undertone: it shifts a little cooler in north light and a little warmer in afternoon west light, which makes it an easy choice for most rooms.
North-facing rooms
In north light Once Upon a Time will look a little cooler and grayer than on the chip.
East-facing rooms
Once Upon a Time will look warmer and brighter in the morning and cooler and grayer by afternoon; check a sample at both times.
South-facing rooms
Bright south light shows Once Upon a Time close to its true color, slightly lighter and warmer.
West-facing rooms
Once Upon a Time will glow warmer in the late afternoon.
See Once Upon a Time in real homes
Photos people have shared of Once Upon a Time in their own rooms. Opens Instagram or Pinterest in a new tab.
Once Upon a Time equivalents in other brands
The closest color from each brand. ΔE (“delta E”) scores how different two colors look: under 2.5 is very hard to tell apart on a wall, over 5 is clearly different.
Sherwin-Williams
Closest available · ΔE 14.3
Also close: Privilege Green (ΔE 17.1)
Compare side by side →Farrow & Ball
Closest available · ΔE 14.7
Also close: Pea Green (ΔE 15.0)
Compare side by side →Behr
Closest available · ΔE 16.4
Also close: Secret Meadow (ΔE 17.8)
Compare side by side →Similar Benjamin Moore colors
Once Upon a Time questions
What undertone does Once Upon a Time have?
Once Upon a Time has a green undertone, so it reads as a cool color. North-facing light makes Once Upon a Time read cooler and slightly darker, while warm south-facing light softens it.
Is Once Upon a Time a light or dark color?
Once Upon a Time has a light reflectance value (LRV) of 20.7 on a scale where 0 is black and 100 is pure white, which makes it a deep color. With an LRV of 21, Once Upon a Time absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
What is the closest match to Once Upon a Time in other paint brands?
Sherwin-Williams: Succulent SW 9650 (closest available, ΔE 14.3); Farrow & Ball: Calke Green No.34 (closest available, ΔE 14.7); Behr: Laurel Tree S390-5 (closest available, ΔE 16.4). Matches are calculated with the CIEDE2000 color difference formula; always check a physical sample before buying.
What trim and ceiling color goes with Once Upon a Time?
Try Sweet Honeydew Melon (2033-70) on trim and Snow Angel (841) on the ceiling. Both are Benjamin Moore whites that share Once Upon a Time's undertone.
Where does Once Upon a Time work best?
Once Upon a Time works well in bedrooms, offices, kitchen islands and cabinets and accent walls. With an LRV of 21, Once Upon a Time absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
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