Benjamin Moore Purple Cream (2073-70) is a light cool white with a violet undertone and an LRV of 80. Closest matches: Farrow & Ball Middleton Pink (No.245). For trim, try Flush Pink (2081-70).
Room Preview
This photo shows walls only. Photos show the color in a real room's light; your own light will change it.
Suggested trim and ceiling are Benjamin Moore whites that share this color's undertone.
Color Details
| Family | White |
| LRV | 79.5 (light; 0 = black, 100 = pure white) |
| HEX | #F0E3EC |
| RGB | 240, 227, 236 |
| HSL | 318°, 30%, 92% |
About Purple Cream
Purple Cream (2073-70) is a light cool white from Benjamin Moore with a violet undertone. With an LRV of 80, Purple Cream reflects most of the light that hits it, which helps small or dim rooms feel larger.
North-facing light makes Purple Cream read cooler and slightly darker, while warm south-facing light softens it. It's a good fit for whole-house walls, living rooms, bedrooms and trim with a deeper wall color. Next to Baby Dreams (2083-70), it's cooler.
How Purple Cream changes with the light
Purple Cream is a cool, crisp white: lovely in bright south or west light, but in north-facing rooms it can look gray. For north rooms, a warmer white is the safer choice.
North-facing rooms
Purple Cream is a cool white that can look gray or flat in north light; a warmer white holds up better.
East-facing rooms
Purple Cream will look warmer and brighter in the morning and cooler and grayer by afternoon; check a sample at both times.
South-facing rooms
Purple Cream will look bright and clean in south light, one of the best places for a crisp white.
West-facing rooms
Purple Cream looks cool in the morning and warms up in the golden late-afternoon light.
See Purple Cream in real homes
Photos people have shared of Purple Cream in their own rooms. Opens Instagram or Pinterest in a new tab.
Purple Cream equivalents in other brands
The closest color from each brand. ΔE (“delta E”) scores how different two colors look: under 2.5 is very hard to tell apart on a wall, over 5 is clearly different.
Sherwin-Williams
Closest available · ΔE 8.3
Also close: Faint Coral (ΔE 8.5)
Compare side by side →Farrow & Ball
Close · ΔE 4.2
Also close: Great White (ΔE 7.5)
Compare side by side →Behr
Closest available · ΔE 6.9
Also close: Crushed Peony (ΔE 8.0)
Compare side by side →Similar Benjamin Moore colors
Purple Cream questions
What undertone does Purple Cream have?
Purple Cream has a violet undertone, so it reads as a cool color. North-facing light makes Purple Cream read cooler and slightly darker, while warm south-facing light softens it.
Is Purple Cream a light or dark color?
Purple Cream has a light reflectance value (LRV) of 79.5 on a scale where 0 is black and 100 is pure white, which makes it a light color. With an LRV of 80, Purple Cream reflects most of the light that hits it, which helps small or dim rooms feel larger.
What is the closest match to Purple Cream in other paint brands?
Sherwin-Williams: Rosy Outlook SW 6316 (closest available, ΔE 8.3); Farrow & Ball: Middleton Pink No.245 (close, ΔE 4.2); Behr: Dusty Lilac N110-1 (closest available, ΔE 6.9). Matches are calculated with the CIEDE2000 color difference formula; always check a physical sample before buying.
What trim and ceiling color goes with Purple Cream?
Try Flush Pink (2081-70) on both trim and ceiling. It's a Benjamin Moore white that shares Purple Cream's undertone, so the room feels coordinated without looking stark.
Where does Purple Cream work best?
Purple Cream works well in whole-house walls, living rooms, bedrooms and trim with a deeper wall color. With an LRV of 80, Purple Cream reflects most of the light that hits it, which helps small or dim rooms feel larger.
Planning more than one room?
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