Benjamin Moore Sedona Clay (2174-30) is a very dark red with a soft pink undertone and an LRV of 18. Closest matches: Sherwin-Williams Cavern Clay (SW 7701) and Farrow & Ball Book Room Red (No.50). For trim, try Light Quartz (2011-70).
Room Preview
This photo shows walls only. Photos show the color in a real room's light; your own light will change it.
Suggested trim and ceiling are Benjamin Moore whites that share this color's undertone.
Color Details
| Family | Red |
| LRV | 17.6 (dark; 0 = black, 100 = pure white) |
| HEX | #AB604E |
| RGB | 171, 96, 78 |
| HSL | 12°, 37%, 49% |
About Sedona Clay
Sedona Clay (2174-30) is a very dark, medium-strength red from Benjamin Moore that leans pink. With an LRV of 18, Sedona Clay absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
In north-facing rooms the cool daylight tones down Sedona Clay's warmth, so it can read a little grayer; south- and west-facing light brings the warmth forward. It's a good fit for dining rooms, accent walls, front doors and libraries. Next to China Red (CW-310), it's cooler and more muted.
How Sedona Clay changes with the light
Sedona Clay has a strong warm undertone that balances cool north light well. In strong south or west sun it can look more golden, so check a sample at midday and in the late afternoon.
North-facing rooms
Sedona Clay's warmth balances the cool north light, which is why warmer colors are the safe pick for north rooms.
East-facing rooms
Sedona Clay will look warmer and brighter in the morning and cooler and grayer by afternoon; check a sample at both times.
South-facing rooms
In strong south light Sedona Clay can turn noticeably more yellow or orange; test a sample at midday.
West-facing rooms
Sedona Clay will glow warmer in the late afternoon, so check it at sunset if you want to avoid a strong yellow cast.
See Sedona Clay in real homes
Photos people have shared of Sedona Clay in their own rooms. Opens Instagram or Pinterest in a new tab.
Sedona Clay equivalents in other brands
The closest color from each brand. ΔE (“delta E”) scores how different two colors look: under 2.5 is very hard to tell apart on a wall, over 5 is clearly different.
Sherwin-Williams
Close · ΔE 4.3
Also close: Reddened Earth (ΔE 7.1)
Compare side by side →Behr
Closest available · ΔE 9.9
Also close: Red Pepper (ΔE 14.2)
Compare side by side →Similar Benjamin Moore colors
Sedona Clay questions
What undertone does Sedona Clay have?
Sedona Clay has a soft pink undertone, so it reads as a warm color. In north-facing rooms the cool daylight tones down Sedona Clay's warmth, so it can read a little grayer; south- and west-facing light brings the warmth forward.
Is Sedona Clay a light or dark color?
Sedona Clay has a light reflectance value (LRV) of 17.6 on a scale where 0 is black and 100 is pure white, which makes it a very dark color. With an LRV of 18, Sedona Clay absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
What is the closest match to Sedona Clay in other paint brands?
Sherwin-Williams: Cavern Clay SW 7701 (close, ΔE 4.3); Farrow & Ball: Book Room Red No.50 (close, ΔE 3.3); Behr: Mars Red PPU2-11 (closest available, ΔE 9.9). Matches are calculated with the CIEDE2000 color difference formula; always check a physical sample before buying.
What trim and ceiling color goes with Sedona Clay?
Try Light Quartz (2011-70) on trim and Pink Essence (881) on the ceiling. Both are Benjamin Moore whites that share Sedona Clay's undertone.
Where does Sedona Clay work best?
Sedona Clay works well in dining rooms, accent walls, front doors and libraries. With an LRV of 18, Sedona Clay absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
Planning more than one room?
Build a whole-house palette and share it with your contractor. Free.

