ColorplanBenjamin Moore Soft Cranberry (2094-40) is a deep pink with a soft pink undertone and an LRV of 32. For trim, try Pink Bliss (2093-70).
Room Preview
This photo shows walls only. Photos show the color in a real room's light; your own light will change it.
Suggested trim and ceiling are Benjamin Moore whites that share this color's undertone.
Color Details
| Family | Pink |
| LRV | 31.7 (mid-tone; 0 = black, 100 = pure white) |
| HEX | #C18C80 |
| RGB | 193, 140, 128 |
| HSL | 11°, 34%, 63% |
About Soft Cranberry
Soft Cranberry (2094-40) is a deep, medium-strength pink from Benjamin Moore. With an LRV of 32, Soft Cranberry absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
In north-facing rooms the cool daylight tones down Soft Cranberry's warmth, so it can read a little grayer; south- and west-facing light brings the warmth forward. It's a good fit for bedrooms, nurseries, powder rooms and accent walls. Next to Antique Rose (2173-40), it's cooler.
How Soft Cranberry changes with the light
Soft Cranberry has a strong warm undertone that balances cool north light well. In strong south or west sun it can look more golden, so check a sample at midday and in the late afternoon.
North-facing rooms
Soft Cranberry's warmth balances the cool north light, which is why warmer colors are the safe pick for north rooms.
East-facing rooms
Soft Cranberry will look warmer and brighter in the morning and cooler and grayer by afternoon; check a sample at both times.
South-facing rooms
In strong south light Soft Cranberry can turn noticeably more yellow or orange; test a sample at midday.
West-facing rooms
Soft Cranberry will glow warmer in the late afternoon, so check it at sunset if you want to avoid a strong yellow cast.
See Soft Cranberry in real homes
Photos people have shared of Soft Cranberry in their own rooms. Opens Instagram or Pinterest in a new tab.
Soft Cranberry equivalents in other brands
The closest color from each brand. ΔE (“delta E”) scores how different two colors look: under 2.5 is very hard to tell apart on a wall, over 5 is clearly different.
Sherwin-Williams
Closest available · ΔE 6.0
Also close: Rose Tan (ΔE 6.5)
Compare side by side →Farrow & Ball
Closest available · ΔE 5.8
Also close: Porphyry Pink (ΔE 6.0)
Compare side by side →Behr
Closest available · ΔE 5.7
Also close: Canyon Dusk (ΔE 8.5)
Compare side by side →Similar Benjamin Moore colors
Soft Cranberry questions
What undertone does Soft Cranberry have?
Soft Cranberry has a soft pink undertone, so it reads as a warm color. In north-facing rooms the cool daylight tones down Soft Cranberry's warmth, so it can read a little grayer; south- and west-facing light brings the warmth forward.
Is Soft Cranberry a light or dark color?
Soft Cranberry has a light reflectance value (LRV) of 31.7 on a scale where 0 is black and 100 is pure white, which makes it a deep color. With an LRV of 32, Soft Cranberry absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
What is the closest match to Soft Cranberry in other paint brands?
Sherwin-Williams: Coral Clay SW 9005 (closest available, ΔE 6.0); Farrow & Ball: Red Earth No.64 (closest available, ΔE 5.8); Behr: Mars Red PPU2-11 (closest available, ΔE 5.7). Matches are calculated with the CIEDE2000 color difference formula; always check a physical sample before buying.
What trim and ceiling color goes with Soft Cranberry?
Try Pink Bliss (2093-70) on trim and Pink Essence (881) on the ceiling. Both are Benjamin Moore whites that share Soft Cranberry's undertone.
Where does Soft Cranberry work best?
Soft Cranberry works well in bedrooms, nurseries, powder rooms and accent walls. With an LRV of 32, Soft Cranberry absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
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