Pure White vs Cameo White
Sherwin-Williams Pure White SW 7005 compared with Behr Cameo White MQ3-32
Pure White is a touch lighter (LRV 84 vs 81) than Cameo White. Both have almost no visible undertone. They're close enough (ΔE 1.3) that most people won't see a difference on a wall, so one can usually stand in for the other.
ΔE 1.3 · Very close
How different the two colors look. Under 2.5 is very hard to tell apart on a wall; over 5 is clearly different.
Which to choose
For a small or dim room, Pure White reflects more light (LRV 84).
Side by side
| Pure White | Cameo White | |
|---|---|---|
| Brand | Sherwin-Williams | Behr |
| Code | SW 7005 | MQ3-32 |
| LRV | 84 | 81 |
| Undertone | neutral | neutral |
| Family | White | White |
| HEX | #EDECE6 | #EBE8E2 |
| Good for | whole-house walls, living rooms | whole-house walls, living rooms |
Questions
What is the difference between Pure White and Cameo White?
Pure White is a touch lighter (LRV 84 vs 81) than Cameo White. Both have almost no visible undertone. They're close enough (ΔE 1.3) that most people won't see a difference on a wall, so one can usually stand in for the other.
Which is lighter, Pure White or Cameo White?
Pure White is lighter, with an LRV of 84 against 81.
How does Pure White compare to Cameo White in a north-facing room?
Pure White may lean slightly gray in north light; check a sample on the north wall before committing. The same goes for Cameo White.
Based on published color values. Screens vary, so always check a physical sample before buying.

