ColorplanBenjamin Moore Bricktone Red (2005-30) is a very dark red with a soft pink undertone and an LRV of 14. Closest matches: Farrow & Ball Incarnadine (No.248). For trim, try Touch of Pink (2008-70).
Room Preview
This photo shows walls only. Photos show the color in a real room's light; your own light will change it.
Suggested trim and ceiling are Benjamin Moore whites that share this color's undertone.
Color Details
| Family | Red |
| LRV | 13.7 (dark; 0 = black, 100 = pure white) |
| HEX | #9C5251 |
| RGB | 156, 82, 81 |
| HSL | 1°, 32%, 46% |
About Bricktone Red
Bricktone Red (2005-30) is a very dark, medium-strength red from Benjamin Moore that leans pink. With an LRV of 14, Bricktone Red absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
In north-facing rooms the cool daylight tones down Bricktone Red's warmth, so it can read a little grayer; south- and west-facing light brings the warmth forward. It's a good fit for accent walls, front doors, cabinetry and powder rooms. Next to Segovia Red (1288), it's lighter and cooler.
How Bricktone Red changes with the light
Bricktone Red is a deep color. In north-facing or dim rooms it reads darker and cozier; in south-facing rooms it shows more of its color. Either can work, depending on the mood you want.
North-facing rooms
Bricktone Red will read even deeper in north light: great for a cozy, enveloping room, less so if you want it bright.
East-facing rooms
Bricktone Red will look warmer and brighter in the morning and cooler and grayer by afternoon; check a sample at both times.
South-facing rooms
In strong south light Bricktone Red can turn noticeably more yellow or orange; test a sample at midday.
West-facing rooms
Bricktone Red will glow warmer in the late afternoon, so check it at sunset if you want to avoid a strong yellow cast.
See Bricktone Red in real homes
Photos people have shared of Bricktone Red in their own rooms. Opens Instagram or Pinterest in a new tab.
Bricktone Red equivalents in other brands
The closest color from each brand. ΔE (“delta E”) scores how different two colors look: under 2.5 is very hard to tell apart on a wall, over 5 is clearly different.
Sherwin-Williams
Closest available · ΔE 7.8
Also close: Bolero (ΔE 7.8)
Compare side by side →Farrow & Ball
Close · ΔE 3.6
Also close: Picture Gallery Red (ΔE 3.9)
Compare side by side →Similar Benjamin Moore colors
Bricktone Red questions
What undertone does Bricktone Red have?
Bricktone Red has a soft pink undertone, so it reads as a warm color. In north-facing rooms the cool daylight tones down Bricktone Red's warmth, so it can read a little grayer; south- and west-facing light brings the warmth forward.
Is Bricktone Red a light or dark color?
Bricktone Red has a light reflectance value (LRV) of 13.7 on a scale where 0 is black and 100 is pure white, which makes it a very dark color. With an LRV of 14, Bricktone Red absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
What is the closest match to Bricktone Red in other paint brands?
Sherwin-Williams: Red Bay SW 6321 (closest available, ΔE 7.8); Farrow & Ball: Incarnadine No.248 (close, ΔE 3.6); Behr: Red Pepper PPU2-02 (closest available, ΔE 9.2). Matches are calculated with the CIEDE2000 color difference formula; always check a physical sample before buying.
What trim and ceiling color goes with Bricktone Red?
Try Touch of Pink (2008-70) on trim and Pink Essence (881) on the ceiling. Both are Benjamin Moore whites that share Bricktone Red's undertone.
Where does Bricktone Red work best?
Bricktone Red works well in accent walls, front doors, cabinetry and powder rooms. With an LRV of 14, Bricktone Red absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
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