ColorplanBenjamin Moore True Pink (2003-40) is a deep pink with a soft pink undertone and an LRV of 35. For trim, try Sutton Pink (2002-70).
Room Preview
This photo shows walls only. Photos show the color in a real room's light; your own light will change it.
Suggested trim and ceiling are Benjamin Moore whites that share this color's undertone.
Color Details
| Family | Pink |
| LRV | 34.9 (mid-tone; 0 = black, 100 = pure white) |
| HEX | #ED7E8E |
| RGB | 237, 126, 142 |
| HSL | 351°, 76%, 71% |
About True Pink
True Pink (2003-40) is a deep, bold pink from Benjamin Moore. With an LRV of 35, True Pink absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
In north-facing rooms the cool daylight tones down True Pink's warmth, so it can read a little grayer; south- and west-facing light brings the warmth forward. It's a good fit for bedrooms, nurseries, powder rooms and accent walls. Next to Pink Popsicle (2001-40), it's more muted.
How True Pink changes with the light
True Pink has a strong warm undertone that balances cool north light well. In strong south or west sun it can look more golden, so check a sample at midday and in the late afternoon.
North-facing rooms
True Pink's warmth balances the cool north light, which is why warmer colors are the safe pick for north rooms.
East-facing rooms
True Pink will look warmer and brighter in the morning and cooler and grayer by afternoon; check a sample at both times.
South-facing rooms
In strong south light True Pink can turn noticeably more yellow or orange; test a sample at midday.
West-facing rooms
True Pink will glow warmer in the late afternoon, so check it at sunset if you want to avoid a strong yellow cast.
See True Pink in real homes
Photos people have shared of True Pink in their own rooms. Opens Instagram or Pinterest in a new tab.
True Pink equivalents in other brands
The closest color from each brand. ΔE (“delta E”) scores how different two colors look: under 2.5 is very hard to tell apart on a wall, over 5 is clearly different.
Sherwin-Williams
Closest available · ΔE 12.1
Also close: Dressy Rose (ΔE 16.5)
Compare side by side →Farrow & Ball
Closest available · ΔE 11.5
Also close: Red Earth (ΔE 14.2)
Compare side by side →Behr
Closest available · ΔE 16.3
Also close: Canyon Dusk (ΔE 20.4)
Compare side by side →Similar Benjamin Moore colors
True Pink questions
What undertone does True Pink have?
True Pink has a soft pink undertone, so it reads as a warm color. In north-facing rooms the cool daylight tones down True Pink's warmth, so it can read a little grayer; south- and west-facing light brings the warmth forward.
Is True Pink a light or dark color?
True Pink has a light reflectance value (LRV) of 34.9 on a scale where 0 is black and 100 is pure white, which makes it a deep color. With an LRV of 35, True Pink absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
What is the closest match to True Pink in other paint brands?
Sherwin-Williams: Coral Clay SW 9005 (closest available, ΔE 12.1); Farrow & Ball: Rangwali No.296 (closest available, ΔE 11.5); Behr: Mars Red PPU2-11 (closest available, ΔE 16.3). Matches are calculated with the CIEDE2000 color difference formula; always check a physical sample before buying.
What trim and ceiling color goes with True Pink?
Try Sutton Pink (2002-70) on trim and Pink Bliss (2093-70) on the ceiling. Both are Benjamin Moore whites that share True Pink's undertone.
Where does True Pink work best?
True Pink works well in bedrooms, nurseries, powder rooms and accent walls. With an LRV of 35, True Pink absorbs more light than it reflects, so it works best in rooms with good natural light or where you want a cozier feel.
Planning more than one room?
Build a whole-house palette and share it with your contractor. Free.