ColorplanBenjamin Moore Twilight Magenta (2074-30) is a very dark purple with a violet undertone and an LRV of 13. For trim, try Charming Pink (2075-70).
Room Preview
This photo shows walls only. Photos show the color in a real room's light; your own light will change it.
Suggested trim and ceiling are Benjamin Moore whites that share this color's undertone.
Color Details
| Family | Purple |
| LRV | 13.4 (dark; 0 = black, 100 = pure white) |
| HEX | #9B4A80 |
| RGB | 155, 74, 128 |
| HSL | 320°, 35%, 45% |
About Twilight Magenta
Twilight Magenta (2074-30) is a very dark, bold purple from Benjamin Moore that leans violet. With an LRV of 13, Twilight Magenta absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
North-facing light makes Twilight Magenta read cooler and slightly darker, while warm south-facing light softens it. It's a good fit for accent walls, front doors, cabinetry and powder rooms. Next to Pre-Dawn Sky (2075-30), it's cooler.
How Twilight Magenta changes with the light
Twilight Magenta is a deep color. In north-facing or dim rooms it reads darker and cozier; in south-facing rooms it shows more of its color. Either can work, depending on the mood you want.
North-facing rooms
Twilight Magenta will read even deeper in north light: great for a cozy, enveloping room, less so if you want it bright.
East-facing rooms
Twilight Magenta will look warmer and brighter in the morning and cooler and grayer by afternoon; check a sample at both times.
South-facing rooms
South light keeps Twilight Magenta from feeling heavy, so deep colors work well here.
West-facing rooms
Twilight Magenta will glow warmer in the late afternoon.
See Twilight Magenta in real homes
Photos people have shared of Twilight Magenta in their own rooms. Opens Instagram or Pinterest in a new tab.
Twilight Magenta equivalents in other brands
The closest color from each brand. ΔE (“delta E”) scores how different two colors look: under 2.5 is very hard to tell apart on a wall, over 5 is clearly different.
Sherwin-Williams
Closest available · ΔE 17.4
Also close: Expressive Plum (ΔE 18.5)
Compare side by side →Farrow & Ball
Closest available · ΔE 12.5
Also close: Radicchio (ΔE 14.2)
Compare side by side →Similar Benjamin Moore colors
Twilight Magenta questions
What undertone does Twilight Magenta have?
Twilight Magenta has a violet undertone, so it reads as a cool color. North-facing light makes Twilight Magenta read cooler and slightly darker, while warm south-facing light softens it.
Is Twilight Magenta a light or dark color?
Twilight Magenta has a light reflectance value (LRV) of 13.4 on a scale where 0 is black and 100 is pure white, which makes it a very dark color. With an LRV of 13, Twilight Magenta absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
What is the closest match to Twilight Magenta in other paint brands?
Sherwin-Williams: Borscht SW 7578 (closest available, ΔE 17.4); Farrow & Ball: Lake Red No.W92 (closest available, ΔE 12.5); Behr: Rumors MQ1-15 (closest available, ΔE 16.5). Matches are calculated with the CIEDE2000 color difference formula; always check a physical sample before buying.
What trim and ceiling color goes with Twilight Magenta?
Try Charming Pink (2075-70) on trim and Raspberry Ice (2072-70) on the ceiling. Both are Benjamin Moore whites that share Twilight Magenta's undertone.
Where does Twilight Magenta work best?
Twilight Magenta works well in accent walls, front doors, cabinetry and powder rooms. With an LRV of 13, Twilight Magenta absorbs most light. It creates a dramatic, enveloping look and suits accent walls, cabinetry and well-lit rooms.
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