ColorplanUltra Pure White vs High Reflective White
Behr Ultra Pure White PPU18-06 compared with Sherwin-Williams High Reflective White SW 7757
Ultra Pure White and High Reflective White are practically the same color; most people can't tell them apart on a wall. Both have almost no visible undertone. They're close enough (ΔE 0.2) that most people won't see a difference on a wall, so one can usually stand in for the other.
ΔE 0.2 · Nearly identical
How different the two colors look. Under 2.5 is very hard to tell apart on a wall; over 5 is clearly different.
Which to choose
For a small or dim room, Ultra Pure White reflects more light (LRV 94).
Side by side
| Ultra Pure White | High Reflective White | |
|---|---|---|
| Brand | Behr | Sherwin-Williams |
| Code | PPU18-06 | SW 7757 |
| LRV | 94 | 93 |
| Undertone | neutral | neutral |
| Family | White | White |
| HEX | #F8F8F2 | #F7F7F1 |
| Good for | trim and doors, ceilings | trim and doors, ceilings |
Questions
What is the difference between Ultra Pure White and High Reflective White?
Ultra Pure White and High Reflective White are practically the same color; most people can't tell them apart on a wall. Both have almost no visible undertone. They're close enough (ΔE 0.2) that most people won't see a difference on a wall, so one can usually stand in for the other.
Which is lighter, Ultra Pure White or High Reflective White?
Ultra Pure White is lighter, with an LRV of 94 against 93.
How does Ultra Pure White compare to High Reflective White in a north-facing room?
Ultra Pure White may lean slightly gray in north light; check a sample on the north wall before committing. The same goes for High Reflective White.
Based on published color values. Screens vary, so always check a physical sample before buying.